The unsuccessful factors to harem private hospital and successful factors to Faruk medical city

Fathulla Qadir, Goran (2018) The unsuccessful factors to harem private hospital and successful factors to Faruk medical city. Diploma thesis, The American University of Iraq, Sulaimani.

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Abstract

Health care service has been going through a deficit to deliver proper care services to the patients in Kurdistan region, therefore, to cover this gap, different private hospitals have emerged. This paper tries to explain the changes in the patients’ perspective between private hospitals. The aim of the research is to clarify the success and unsuccessful factors between two private hospitals in Sulaymani. Further, the paper shed light what has steered the wheel towards better success and outcomes. In the research it is well-explained, there are some various factors that drive the power of success and vice versa. In the research, related success factors that drive customers assumption what to choose between the two private hospitals. For instance, investing in human capital, digitizing the health system on modern base all together have an impact on the patient’s perspective and choice. On the other hand, both private hospitals can work in the region, but both cannot match the patients wants equally. Since the delivery of the services and having almost all departments in one of them are much better than the other one, thus one of them remains stronger at the level of competitiveness. The management team and financial support are two major factors that related to the business performance in the region. each of them the main job is delivering the health care but in a different way and different quality.

Item Type: Thesis (Diploma)
Additional Information: Cohort 11
Subjects: University Thesis > MBA Thesis
University Thesis > MBA Thesis
Depositing User: N/A AUIS Library
Date Deposited: 20 Jun 2018 06:29
Last Modified: 20 Jun 2018 06:29
URI: http://eprints.auis.edu.krd/id/eprint/95

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